{"id":903,"date":"2021-05-28T11:34:14","date_gmt":"2021-05-28T11:34:14","guid":{"rendered":"https:\/\/eventible.com\/learning\/?p=903"},"modified":"2021-07-05T11:25:48","modified_gmt":"2021-07-05T11:25:48","slug":"5-things-they-didnt-tell-you-about-online-reviews","status":"publish","type":"post","link":"https:\/\/www.eventible.com\/learning\/5-things-they-didnt-tell-you-about-online-reviews\/","title":{"rendered":"5 things they didn\u2019t tell you about online reviews!"},"content":{"rendered":"\n<h1>5 things they didn\u2019t tell you about online reviews!<\/h1>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" src=\"https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3.jpg\" alt=\"5 things they didn\u2019t tell you about online reviews!\" class=\"wp-image-904\" width=\"748\" height=\"499\" title=\"5 things they didn\u2019t tell you about online reviews!\"\/><figcaption>Photo by <a href=\"https:\/\/unsplash.com\/@charlesdeluvio?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noopener\">Charles Deluvio<\/a> on <a href=\"https:\/\/unsplash.com\/s\/photos\/reviews?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noopener\">Unsplash<\/a><\/figcaption><\/figure>\n\n\n\n<p>Have you ever bought a product, had a bad experience with its quality, and then felt horrible because you wish you had checked out what others have to say? Exactly! I\u2019m talking about the five-star rating option that you can give depending on whether or not you\u2019ve enjoyed the experience.<\/p>\n\n\n\n<p>It\u2019s the same with the events market sector. Business-driven serious-minded people constantly think of time as an investment, and truly it is. We need active ROI on time. And how would you get that?<\/p>\n\n\n\n<p>Below are a few reasons why online reviews just work\u2026 &nbsp;<\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>Social\/ Online Proof Drives Purchase &nbsp;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" src=\"https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/prateek-katyal-xv7-GlvBLFw-unsplash.jpg\" alt=\"Social Media \" class=\"wp-image-909\" width=\"746\" height=\"498\" title=\"Social Media \"\/><figcaption>Photo by <a href=\"https:\/\/unsplash.com\/@prateekkatyal?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noopener\">Prateek Katyal<\/a> on <a href=\"https:\/\/unsplash.com\/s\/photos\/social-media?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noopener\">Unsplash<\/a><\/figcaption><\/figure><\/div>\n\n\n\n<p>It\u2019s not just a \u2018you jump, I jump\u2019 concept, but more like an \u2018I have enjoyed this, and I want you to enjoy it too.\u2019 Now, I don\u2019t mean to sound sassy, but really \u2013 today everyone has a voice and a perspective. And most, if not all are honest while giving feedback about their experience. We are more likely to make a purchase if others (including strangers) feel that it\u2019s a good decision. &nbsp;<\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>Trust has a part to play<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/brooke-cagle-TxSVqNgnjq4-unsplash-1024x683.jpg\" alt=\"Networking in person \" class=\"wp-image-911\" title=\"Networking in person \"\/><figcaption>Photo by <a href=\"https:\/\/unsplash.com\/@brookecagle?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noopener\">Brooke Cagle<\/a> on <a href=\"https:\/\/unsplash.com\/s\/photos\/conversation?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noopener\">Unsplash<\/a><\/figcaption><\/figure><\/div>\n\n\n\n<p>Being successful at hosting an event also means that you get spoken about. This is key to establishing trust and building a robust online identity within your target market. Just like how shoppers usually trust or distrust businesses that have a rating below a certain star, similarly even in the events circuit, the quality or value a certain event brings to its attendees can have an impact.<\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>Reviews are becoming increasingly essential to decision making &nbsp;<\/strong> <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/linkedin-sales-solutions-nysVe5rsJtc-unsplash-1024x683.jpg\" alt=\"Searching for online event reviews \" class=\"wp-image-915\" title=\"Searching for online event reviews \"\/><figcaption>Photo by <a href=\"https:\/\/unsplash.com\/@linkedinsalesnavigator?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noopener\">LinkedIn Sales Solutions<\/a> on <a href=\"https:\/\/unsplash.com\/s\/photos\/at-work?utm_source=unsplash&amp;utm_medium=referral&amp;utm_content=creditCopyText\" target=\"_blank\" rel=\"noopener\">Unsplash<\/a><\/figcaption><\/figure>\n\n\n\n<p>What factors play a part in active decision making? In a recent conversation with Sir Martin Sorrell, he referred to reviews as an \u2018online word of mouth\u2019 \u2013 which is powerful. In the traditional days, word of mouth had the credibility to it and today, with technology gaining momentum online reviews can play a crucial role to you attending or passing an event.<\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>Why Reviewing on <a rel=\"noreferrer noopener\" href=\"https:\/\/eventible.com\/\" target=\"_blank\">Eventible<\/a> just makes life easier!<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"473\" src=\"https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/30-1024x473.jpg\" alt=\"Eventible - your online B2B event review platform \" class=\"wp-image-916\" title=\"Eventible - your online B2B event review platform \"\/><\/figure>\n\n\n\n<p>Eventible prides itself in a unique scoring model that encourages attendees to review events by rating several aspects and leaving detailed open-ended feedback. While events across industries are unique and have a wide experience offering, there are certain features that are in common. The \u2018Eventible Score,\u2019 is a unique tool that helps attendees make better more informed decisions.<\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>What\u2019s unique about Eventible? &nbsp;<\/strong><\/p>\n\n\n\n<p>With Eventible you can be assured that the reviews on the platform are by people who have actually attended the event. Yes, that\u2019s because we take the trouble to vet, check and approve each review that comes in. What\u2019s more? Also, reviews that have more information about the event are weighted heavier than reviews that provide less information. &nbsp;<strong><\/strong><\/p>\n\n\n\n<p class=\"has-large-font-size\"><strong>You\u2019re under <a href=\"https:\/\/www.eventible.com\/learning\/in-conversation-with-sir-martin-sorrell\/\" target=\"_blank\" rel=\"noreferrer noopener\">review<\/a>!<\/strong><\/p>\n\n\n\n<p>So why wait? Have you attended an event? If yes, click <a href=\"https:\/\/eventible.com\/write-a-review\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a> to source and drop in your first online review!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever thought about the power online reviews can have on a business? It&#8217;s the same within the events sector! We tell you 5 things about why online reviews play a crucial role in the world of events. <\/p>\n","protected":false},"author":4,"featured_media":905,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":[],"categories":[144,143,145],"tags":[447,150,448,187],"acf":[],"rttpg_featured_image_url":{"full":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"landscape":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"portraits":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"thumbnail":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1-150x150.jpg",150,150,true],"medium":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1-300x200.jpg",300,200,true],"large":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"1536x1536":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"2048x2048":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"cheerup-small":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1-175x117.jpg",175,117,true],"cheerup-medium":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1-450x300.jpg",450,300,true],"cheerup-full":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"cheerup-viewport":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"cheerup-768":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",640,427,false],"post-thumbnail":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1-270x180.jpg",270,180,true],"profile_24":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",24,16,false],"profile_48":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",48,32,false],"profile_96":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",96,64,false],"profile_150":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",150,100,false],"profile_300":["https:\/\/www.eventible.com\/learning\/wp-content\/uploads\/2021\/05\/charles-deluvio-Lks7vei-eAg-unsplash-3-1.jpg",300,200,false]},"rttpg_author":{"display_name":"Ranjana Konatt","author_link":"https:\/\/www.eventible.com\/learning\/author\/ranjana-konatt\/"},"rttpg_comment":3,"rttpg_category":"<a href=\"https:\/\/www.eventible.com\/learning\/category\/event-speakers\/\" rel=\"category tag\">EVENT SPEAKERS<\/a> <a href=\"https:\/\/www.eventible.com\/learning\/category\/event-attendees\/\" rel=\"category tag\">EVENT ATTENDEES<\/a> <a href=\"https:\/\/www.eventible.com\/learning\/category\/event-marketers\/\" rel=\"category tag\">EVENT MARKETERS<\/a>","rttpg_excerpt":"Have you ever thought about the power online reviews can have on a business? It's the same within the events sector! We tell you 5 things about why online reviews play a crucial role in the world of events.","_links":{"self":[{"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/posts\/903"}],"collection":[{"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/comments?post=903"}],"version-history":[{"count":0,"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/posts\/903\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/media\/905"}],"wp:attachment":[{"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/media?parent=903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/categories?post=903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.eventible.com\/learning\/wp-json\/wp\/v2\/tags?post=903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}