Enhancing Patient and HCP Communications with An Omnichannel Approach

How Healthcare Organizations Can Use Postcard Reminders and Other Types of Messaging to Better Educate and Engage Patients

Healthcare companies like pharmaceutical manufacturers and life sciences organizations are increasingly leveraging patient reminders and other forms of engagement to connect with patients and healthcare providers (HCPs). Postcards reach patients directly to remind them about vaccinations, wellness visits, and important aspects of their care. This report examines how healthcare companies can use postcards to educate patients, help them obtain better health outcomes, and encourage them to adhere to their providers’ care plans.

Among the respondents:

77% say their companies prioritize unbranded messages to patients.
62.5% are only somewhat satisfied with their ability to encourage patients to communicate with their healthcare providers about better care.
79.2% of companies that prioritize sending unbranded messages to patients have seen sales uplift thanks to those unbranded messages.

Download your Copy

First Name*

Last Name*

Email Address*

Telephone*

Country*

Company Name*

Seniority*

Job Title*

I would like to receive information from suppliers sponsoring this content and willing to share the information above with Eventible.

By checking this box, I agree that Eventible can share my data with Partners so that Partners can contact me by email or phone and provide more information about this content.

An email has been sent.