I am an internationally experienced digital marketer and team leader, currently working as a Regional Account Director at OMD APAC in Singapore. My role covers performance media strategy with a focus on social media and content for blue-chip client portfolios. I have delivered successful data-driven digital campaigns across the APAC region and driven integration across global initiatives. I build relationships and gain trust quickly across clients and partners, becoming instrumental in influencing stakeholders at all levels. I manage teams effectively through an empowerment and collaboration philosophy. I have previously worked for a global financial company based in London both in SEO and Social Media, managing the brand's social presence in UK and globally. Specialities: Social Media Advertising (Facebook Blueprint certified), Content Strategy, Digital Marketing, Client Management, Search Engine Optimisation, SEO Copywriting, Web Analytics, Online PR – Event Organisation.
AVP, Social APAC at Essence
MA, Advertising and Communication