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Andrea Zaretsky

Chief Marketing Officer, Morgan Stanley Wealth Management & E*TRADE

Morgan Stanley

Country or State

United States


Andrea Zaretsky is a Marketing Executive who develops innovative and impactful strategies that drive customer acquisition, loyalty and engagement, with expertise in the Financial Services and Retail industries. Andrea has held leadership positions in Prospect and Customer Acquisition, CRM & Performance Marketing, Digital Marketing, Product Management, Client Service, Loyalty & Rewards, Customer Experience, Insights & Analytics, and Digital Partnerships. She is a graduate of Tufts University and Columbia Business School. She serves on the board of the Mobile Marketing Association (MMA). E*TRADE is a leading financial services company and pioneer in the online brokerage industry. Having executed the first-ever electronic trade by an individual investor more than 30 years ago, the Company has long been at the forefront of the digital revolution, focused on delivering complete and easy-to-use solutions for traders, investors and stock plan participants. Founded on the principle of innovation, E*TRADE aims to enhance the financial independence of traders and investors through a powerful digital offering and professional guidance—over the phone at two national branches and in-person at 30 E*TRADE branches across the United States. E*TRADE operates a bank with the primary purpose of maximizing the value of deposits generated through its brokerage business Securities products and services offered by E*TRADE Securities LLC, Member FINRA/SIPC. Investment advisory services are offered through E*TRADE Capital Management, LLC, a Registered Investment Adviser. Commodity futures and options on futures products and services offered by E*TRADE Futures LLC, Member NFA. Banking products and services are offered by E*TRADE Bank, a federal savings bank, Member FDIC, E*TRADE Savings Bank, a federal savings bank, Member FDIC. E*TRADE Securities LLC, E*TRADE Capital Management, LLC, E*TRADE Futures LLC, E*TRADE Bank and E*TRADE Savings Bank are separate but affiliated companies. © 2019 E*TRADE Financial Corporation. All rights reserved.

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Current Position

Chief Marketing Officer, Morgan Stanley Wealth Management & E*TRADE at Morgan Stanley


MBA, Marketing and Management