Bio

Bas, COO and Co-Founder of PX, is a Dutch digital media entrepreneur at the forefront of disrupting customer acquisition technology based in New York City. In 2010, Bas co-founded ReviMedia, based on the idea of developing a revolutionary lead generation platform which automates and optimizes performance-based marketing processes, leading to overall higher lead quality and improved efficiency in the online lead generation space. In 2016, Bas launched PX together with Frans van Hulle in New York City, a comprehensive platform to automate and manage customer acquisition campaigns. Both PetPremium and ReviMedia, earlier business co-founded by Bas, were acquired in 2019. Having successfully contributed to growing PX from start-up to a fast growing scale-up, Bas likes to be closely connected to the startup community, with a focus of mentoring Dutch companies to cross the ocean to enter the US market. As angel investor Bas has helped various early stage companies grow significantly to surpass the startup stage.