Brand | Communications | Creative | Experiences Purpose-driven, relationship-focused and growth-oriented marketing leader with a track record of effective data and insight-driven brand marketing and communications strategies; relatable, accessible, human experiences and stories have the power to influence behavior and bring about true societal impact for good. Drives purpose- and mission inspired brand experiences through people centered design, content and engagement strategies. Expertise includes driving cross-functional initiatives utilizing advanced digital, media strategies, market research, customer experience and audience segmentation. High level of technical acumen, creative problem-solving, and strong analytical skills. Customer-centric with a record of consistently meeting or exceeding metrics for impact on growth goals.
SVP, Corporate Marketing, Brand and Events at Optum at UnitedHealth Group
BA, International Relations and Affairs