Innovative executive with a history of developing world-class marketing strategies and branding campaigns to drive growth, penetrate markets, increase market share and remove obstacles. Strong communicator who builds relationships to create impactful marketing content, helping develop prospects and increase customer engagement. Strategic leader with expertise in developing high-performance teams. Examples of achievements include: • Designed and implemented marketing strategy for new healthcare technology market entry. • Captured 85% of industry market share by developing ongoing marketing and branding campaigns for GHX. • Led marketing strategy saving GHX customers $5.5B in five years. • Created public relations strategy shifting the GHX brand image; increased media presence 500% over five years. • Designed, developed and executive industry event that grew from 50 to 850 attendees; increased executive attendance 75%; enabled generation of new business funnel in multi-millions. • Achieved 200% growth year over year with engaging marketing campaigns and sales strategies. • Developed marketing programs leveraging client relationships to create brand awareness; captured market share. Specialties: Brand Management, Strategic Planning & Execution, Campaign Development, Digital Marketing, Start-Up, Budget, SaaS, Customer Engagement, Thought Leadership, Market Data Analysis, C-Level Communication, Media & Public Relations, Channel & Partner Strategies, Event Planning, Marketing Communication, Demand Generation Marketing, Negotiation, Performance Management, Social Marketing, B2B, Business Development Contact me at 303.564.2158 or cherylkflury@gmail.com.
Director of Marketing at CirrusMD Inc.
Completion of Executive Program on Branding