Gergana is a sustainable tourism expert with experience in tourism business development, industry collaboration, and customer orientation. She holds a Masters degree in Sustainable Tourism Destination Management from The George Washington University School of Business, Washington DC. Gergana has twenty years of work experience with a variety of sustainable tourism projects across countries with different socio-economic profiles. Throughout her career she developed strong strategic planning and management experience that considers the multidimensional nature of tourism as well as the complexity of the stakeholder networks it involves. Gergana's professional experience has exposed her to the different segments in the travel industry enabling her 360° perspective on the sector. She has worked in the private sector with one of the leading hospitality groups
Regional Director - Europe & Central Asia at Adventure Travel Trade Association
Master's, Tourism Administration/ International Business