Bio

In 2016 we launched TENZING Natural Energy. A plant-based, low calorie alternative to mainstream energy drinks. It's been an adventure with some lows, and a lot of highs; we are now available in over 6000 stores in the UK and launched in four different countries. Follow my journey here on LinkedIn. Background: After kick-starting my career at Unilever, I moved to MTV Networks; where I was responsible for both the TV Channel and one of the worlds first social networks. Then for 8 years I was head of marketing for the Netherlands, UK and Europe at Red Bull. Where I was lucky enough to be part of the transition from an energy drink business to the media business it is today. My first book, The Social Brand, was published in 2014. For speaking inquiries contact: lucinda@londonspeakerbureau.com On Huib and The Social Brand: Voted top 10 Self Made Men by GQ in December 2017. Voted top 100 marketing innovators in the UK, the Netherlands and the world by Marketing Magazine, Campaign and HotTopics. “The definitive guide to building powerful brands in today’s social era—written by a true industry expert.” Nader Tavassoli, Professor of Marketing, London Business School and non-executive chairman of The Brand Inside “Huib’s unmatched background, including leading roles at Unilever, MTV, and Red Bull, give him a unique, industry-leading perspective on marketing in the digital age.” Patrick Kalotis, head of marketing, Pepsico