Bio

19-year track record of high-profile design and innovation. Honoured by the Royal Television Society, Apple Design Award, D&AD and the Art Director’s Club in New York. Served as part of the creative leadership for agencies in WPP and Publicis Groupe, founder of Aide Health, and author of Spark for the Fire: How Youthful Thinking Unlocks Creativity. Advisory board member of D&AD Shift. Represented clients including Formula 1, Virgin Atlantic, Volvo Cars, H&M, and the Clinton/Branson-founded production company HiddenLight. Previously one of the founding partners of tech startup Zolmo, a studio known chiefly for it’s award-winning work with Jamie Oliver and some of the top-grossing, top-rated apps for iPhone and iPad with over 20 million downloads. During that time, Zolmo was ranked in Design Week’s Top 50 Design Consultancies. Graduated best-of-show from university with short animated film SOLAR, later joining visual effects company The Mill as an art director, designing commercials for Audi, Nokia, Electronic Arts and Sony Games. Spoken at 30+ conferences around the world and contributed to BBC World News, The Guardian and Creative Review. Since been named an Art Directors Club ‘Young Gun’, one of Creativepool’s Top 100 Influencers, BIMA’s Digital Hot 100 and Campaign Magazine’s ‘Most powerful people in advertising’.