Bio

I am a commercial leader with over 18 years experience across Ad Technology and programmatic advertising, TV & Digital sales, TV & Film Production, Branded Content. My experience across multiple sectors within the industry has provided clients with an excellent cross-functional understanding of media businesses and emerging technology whilst driving commercial outcomes. I have delivered effective business transformation strategies; lead high performance sales teams focused on delivering client outcomes and business results. This has enabled companies I represent to overachieve on revenue targets and deliver annual budgets and growth for investors. Honored to be part of a leadership team in Australia that helped guide a culture that was acknowledged in BRW’s top 10 best places to work on 2 occasions, and a member of award winning national sales teams in UK & Ireland on 5 occasions.