Bio

As a forward-thinking software and technology leader, I bring to the table 20 years of success spanning strategy execution, business development, sales, account management and consulting within the media industry. My background includes specialization in data driven software, the unification of linear and connected TV, measurement & attribution, and blockchain technologies. Crafting inventive business strategies is my forte. To do so, I keep a pulse on the latest trends and audience insights, and constantly collaborate with peers. My goal in this space is to elevate advertiser ROI and publisher monetization while enhancing the consumer’s ad experience. At the same time, I focus on growing company revenues and new business by leading cross-functional teams in developing innovative, competitive solutions. During my career, I’ve amassed a long list of influential industry contacts at Google, Facebook, YouTube, ABC / ESPN, NBC Universal, Verizon and Comcast, among many others. Calling on these contacts, I foster strategic partnerships and multimillion-dollar deals. Most recently as Chief Strategy Officer for VideoAmp, I drive business development, partnership establishment and go-to-market functions. Notably, I steered the company to explosive growth from start up to nearly 50M in revenue., increasing revenue by 500% annually through devising robust go-to-market plans for all key products. I was responsible for raising $106M in four years. Before this, I served in various strategic leadership roles for startups and established corporations including TubeMogul, FreeWheel Media, LiveFyre and Yahoo! At Yahoo! I yielded $30M+ in annual revenue spanning search, display, performance, mobile and video segments. My leadership style is predicated on cultivating an atmosphere of enthusiasm and empowerment. I believe that displaying confidence and sharing my deep industry knowledge positively impacts my teams. Collaboration and open communication are also key elements of my leadership success. Accomplishments include raising 105m+ in venture funding and being a co-inventor on 7 patents. Current Board Member of the IAB: Video. Hands on experience building international teams, revenue teams and platforms, software distribution, digital brand advertising, and strategy consulting. Direct revenue generation leadership in business model design and execution via advertising, licensing, SAAS, and distribution. Specialties: -TV and Video Ecosystem -Data Analysis and Infrastructure -Blockchain innovation -Executive team building and ops