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Jeffrey Lack

Senior Vice President Marketing

RITE AID

Country or State

United States

Bio

Highly accomplished Chief Marketing Officer/VP Marketing, Business Development, and Innovation Executive with an MBA who has consistently delivered positive results for over 20 years. His experience includes general management, building brands and consumer value propositions, P&L responsibility, and building high impact and high performance teams. He is experienced in brand management/architecture development for both business to business and business to consumer organizations. He has successfully developed and executed brand strategies and visions across a variety of media types including mass, digital, and social. He has functional depth and is experienced in agency management, media planning, merchandising, public relations, CRM/customer loyalty marketing, customer experience, product/service portfolio management and innovation, and consumer insights. He is a direct, open, and flexible manager with a proven track record of working effectively with internal and external stakeholders.

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Current Position

Senior Vice President Marketing at RITE AID

Degrees

Master of Business Administration (M.B.A.), Marketing

Skills