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Jess Vassallo

Founder & CEO at Evocative Media

Evocative Media

Country or State



As the Founder and CEO of Evocative Media, an eCommerce growth marketing agency based in Sydney, Australia, I have the privilege of leading a talented team of experts who are dedicated to helping some of the most innovative and exciting eCommerce brands in the industry succeed. We've generated more than $150M in tracked sales for our clients and have a proven track record of delivering outstanding results for our clients, with a focus on data-driven strategies across Klaviyo Email Marketing, Meta & TikTok Advertising, Google Advertising, and SMS Marketing. I am deeply committed to fostering a culture that prioritises employee well-being, encourages open communication, and emphasises teamwork. I understand that a positive and supportive work environment is crucial for the success and sustainability of any organisation. That's why I am passionate about creating a culture where my team members feel valued, motivated and empowered to be their best selves. I believe that by fostering a culture of transparency and collaboration, we can achieve great results together and make a positive impact in the eCommerce space.

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Current Position

Founder & CEO at Evocative Media at Evocative Media


Bachelor of Business, Public Relations, Advertising, and Applied Communication

Past Talks

Ad World 2022