Bio

I’m an entrepreneurial global leader with a track record of launching, growing, and transforming early-stage businesses. I founded my own Start-Up business back in 2005, disrupting an industry that was highly resistant to change, brought new solutions to market whilst growing and scaling a first-party data and marketing research business. I successfully sold the company in 2009. I went on to build 3 distinctive b2b SaaS businesses across 3 global companies within a period of 11 years, identified and spearheaded new revenue streams, leading transformations, accelerated revenue growth, recruiting and scaling an experienced sales (SaaS / Solution Sales) and operations teams across multiple markets. I’m a servant leader, incredibly data-driven, and truly passionate about developing people and disrupting the status quo. KEY ACHIEVEMENTS: 1. Attained significant sales growth in the last three years, 2017 100%, 2018, 376%, and 2019 235%. 2. Increased ACV from $4,000 to $80,000 on directly sold contracts – land and expand. 3. Minimised churn and maximised gross margin. 4. Designed, developed, and implemented global GTM strategies. 5. Launched global channel partnerships program with companies. 6. Created initial sales tools and processes. 7. Instituted and coached a knowledgeable enterprise (SaaS), consultative and customer success team. 8. Grew the team from 0 reps into the region of 23+ with a sales management layer. 9. Championed the highest level of customer service delivery to reinforce customer satisfaction and retention. 10. Maximised brand awareness and share of voice through speaking at major industry events and composing thought leadership white papers. 11. Pioneered new advertising and First-Party data products to help establish industry-leading solutions. 12. Identified and secured the successful acquisition and integration of a Global Digital Media Measurement organisation in 2018. KEY SKILLS: 1. Go-to-market strategy development. 2. Hiring and scaling teams. 3. Coaching. 4. Building data-driven processes. 5. Developing playbooks, building comp plans. 6. Pricing strategy. 7. Acquisition, retention, and expansion strategies. 8. Leading sales, marketing, product, and customer success teams. 9. P&L ownership. EDUCATION: ✯ Bachelor of Arts in Business and Marketing ✯ Leading and Managing Globally - Yale School of Management CONTACT ME: Find out more - ljcorcoran@gmail.com