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Mervyn Alamgir

Vice President, Global eCommerce and Optimisation


Country or State

United States


Over the course of my career, both as a practitioner and as a leader, I have been fascinated with and driven by the convergence of technology and marketing to drive business growth.

I have been fortunate to witness firsthand some of the dramatic changes as a result of digital transformation. The biggest of these changes has been marketing's ability to measure its effectiveness through analytics, digitally engage buyers and directly impact revenue.

The teams I have built span many marketing disciplines including digital marketing, field
marketing, customer marketing, marketing analytics and account-based marketing. My teams are data-driven, collaborative and embrace change. We blend our marketing tactics with a revenue focus.

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Current Position

Vice President, Global eCommerce and Optimisation at Sage


BA, Politics