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Michael Peters

Head of e-Commerce & Digital Marketing

Allos Hof-Manufaktur

Country or State

Germany

Bio

My experiences focus on the topics ''digitization'', ''agile project management'' and ''online marketing'' especially in the FMCG and B2B area. These are my professional experiences: - Online Marketing for Jacobs Douwe Egberts - Brands: Jacobs, Tassimo, Senseo, Piazza Doro - Foundation and set-up of the agricultural portal www.mein-bauernhof.de with the goal of market leadership - Project management and key account at Interwall GmbH - Team Neusta - Brands: Volkswagen - New business team at Mondelez for clients in the digital environment - Brands: Milka, Oreo, Jacobs - Content production for digital channels at hmmh - Brands: Tchibo

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Current Position

Head of e-Commerce & Digital Marketing at Allos Hof-Manufaktur

Degrees

Master of Science (M.Sc.), International Marketing, Entrepreneurship and Management

Skills