Bio

I am an experienced strategic B2B Technology Sales and Marketing Executive with 20+ years experience successfully developing/managing and executing sales and marketing programs within the enterprise software space both globally and locally to deliver commercial value to the business. • Proven ability to understand the financial implications of decisions in relation to ROI, risk and quality assurance; • Innovative and creative thinker in the development of branding, demand-generation and customer programs; • Experienced with managing highly matrixed organisations, orchestrating and delivering integrated marketing campaigns and marketing communications in the developed and emerging markets, field marketing/sales enablement programs and internal marketing; • Successful in developing and leveraging stakeholder relationships – internally, externally and with customers – to achieve business outcomes; • Unique ability and energy to thrive in a high-pressure, high-output and creative environment. Specialties: Marketing Strategy, Operational Excellence, Demand Generation, Lead Generation, Channel Marketing, Event Marketing, Customer Success Programs, Content Marketing, B2B, Business Development, Marketing Automation, Field Marketing, Greenfield Marketing, Software, Digital Marketing, Sales Management, Customer Marketing, Social Marketing