19th Netcomm Forum 2024

The new digital behaviors driven by Generation Z are triggering, in the most innovative and visionary companies, a redesign of the evolutionary strategies of Retail, product brands and, "Agility and Intelligence to respond to a year that marks a discontinuity in e-commerce and retail, to the ever-changing buying behaviour and technological evolution. Digital channels and technologies to break down, recompose and innovate the value chain, distribution models, companies. To deliver omnichannel, personalized, fluid, sustainable shopping experiences. To conquer new markets.
Innovations, best cases and trends in e-commerce, new retail and digital technologies that are reshaping the customer journeys, media, communications and industries.
In a rapidly changing regulatory and market environment, we will delve into how to use new business models, technologies and innovations, such as Artificial Intelligence, Automation, Blockchain, Social Commerce and Extended Reality in your own business and processes. Cloud and API driven, the new applications not only approach new organizational models for e-commerce but also retail development in the era of composable & fluid commerce.
These are some of the topics we will discuss with more than 30,000 participants expected during the two-day event, supplemented up by 3 institutional plenary conferences and more than 200 workshops and events by sponsors and partners.
Netcomm Forum is the leading event for the Italian digital industry that has been accompanying the development of e-commerce and digital transformation of companies for the past nineteen years.
Promoted by Netcomm, the Italian Digital Commerce Consortium, Netcomm Forum represents a unique opportunity for players in the digital ecosystem to come together to discuss on e-commerce, digital retail and business innovation spurred by the evolving digital scenario.
Bringing together around 15.000 international companies every year, Netcomm Forum offers over 200 insights and welcomes over 300 sponsor companies to discover data, trends, technologies and the most innovative success stories related to the digital evolution of retail."more generally, of Digital Commerce. Being, today, a company projected on the Z Generation Commerce means to fully grasp the great opportunity of a digital new deal for this new phase of recovery, exploiting digital technologies and new business models to model smart, circular, sustainable organizations and supply chains.

The Forum where you can meet the market and find strategies, technologies and solutions for your ecommerce and retail.

When and Where