Bio

Amanda Whiteside currently leads Customer Optimization & Enablement for Amazon Web Services (AWS) leading a large, diverse and global organization across The Americas, EMEA and Emerging markets with the primary objective to help our customers realize the greatest value in AWS products/services at the lowest cost structure. Her team currently supports all of AWS Worldwide Commercial sales, representing 70% of AWS total revenue at a current 2022 run rate of $55BN. With +15 years experience leading business critical initiatives for Fortune 100 companies, she specializes in driving growth at scale, organizational effectiveness and operational efficiency through agile principles; often working across highly matrixed cross-functional teams. Outside of her core role, Amanda participates in several global CX committees helping to shape the future of Customer experience and in 2021 was shortlisted as 'CX finalist of the year'. She is also Chairperson for Diversity Role Models, a National charity focused on achieving a more diverse and inclusive world through education and role-model storytelling in schools. In her personal time, Amanda is a frequent PADI Advanced Open water Diver, passionate traveler and hiking enthusiast. *The statements and opinions made in this forum are my own and not considered the opinion of Amazon*