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Anna O.

Head of Research, Strategy & Insights

New Engen, Inc.

Country or State

United States

Bio

Advisory Aficionado. Editorial Explorer. Cultural Connoisseur. Is that enough alliteration? Anna [pronounced Ah-na] is a dedicated senior consultant and ethnographer with a commitment to developing innovative research structures and creative brand and business strategies. Accomplished in insights and trends, Anna not only connects the dots but aims to create and discover the dots that are often ignored. As a cultural trends analyst and behavioral economist with 15+ years of experience, she is skilled in identifying niche, emerging and mainstream areas of opportunity for academic institutions, advertising agencies, consulting firms, hospitals and non-profit organizations. Anna believes that speaking in 3rd person is weird, but here we are on LinkedIn doing just that. And by ''we'' she means ''I.'' Anna's hunger for information and understanding people is not limited to her professional work. Her personal interests include reading, traveling, music and all things fitness (not including CrossFit because CrossFit hurts). Expertise: Demographics Health / Medicine Human Behavior / Identities Media / Ent / Art / Technology Multicultural / Polycultural Politics / Pop Culture / Society

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Current Position

Head of Research, Strategy & Insights at New Engen, Inc.

Degrees

BA, Political Science; Minor in Music, Science & Technology

Past Talks

Ad World 2021

Skills