Top Rated Speakers
Speaker DirectoryHomeMarketing

Profile

Ari Hoffman

Vice President of Customer Marketing & Advocacy

Influitive

Country or State

United States

Bio

As a Customer Success Fanatic, my mission is to promote the customer experience and our business’s engagement with that experience as the foundation for growth. Specialties: -Customer Success advocate and Customer Experience SME -Presenting w/ and interviewing customers on best practices globally -Customer community & advocacy building/nurturing -Creating/Owning Advocacy Programs: Governance, SLAs, Budget, Maturity Models, and Reporting -Creating cross-channel/interdepartmental campaigns to leverage VOC (sales, marketing, success) -Capturing & relaying customer trends -Creating opportunity expansion through video, social, and event engagement -Visiting a city near you Having my finger on the pulse of an ever-changing industry allows me to effectively communicate a relevant Coveo vision. At its core, advocacy provides insights, reporting, and assets throughout the entire customer journey: research, buy, and succeed. From green architecture to small business entrepreneurship, to SaaS industry influence, I’ve seen it all. Majoring in Philosophy at UCSB, and earning my Master’s in Arch from NewSchool of Architecture & Design lead me to building high-end sustainable residences and restaurants, where I helped orchestrate the first U.S. volunteer lead LEED EBOM certification for the U.S.G.B.C. In 2011, I became an owner and operator of GOBIE h2o, responsible for scaling all facets of the company, including employee count, reach, and revenue. GOBIE h2o represented my core values: to dramatically change the world for the better, today. After successfully negotiating a deal on Shark Tank, licensing of GOBIE h2o's operations, I became Director of Product Management at a pioneering incubator group, and then became part owner of BLOCK Risers, an action sports innovation. I helped embed a philosophy of equilateral collaboration as a lead organizer for 1 Million Cups, a Kauffman’s Foundation program, and Chapter President for PulseLocal SD (Customer Success Community). I take a unique approach to inspiring customers and employees from within, augmenting strong camaraderie and culture. https://youtu.be/9sC9FHoCFGw

Similar Speakers

Current Position

Vice President of Customer Marketing & Advocacy at Influitive

Degrees

Master of Architecture (M.Arch.), Regenerative Design, Lighting, and Environmental Psychology

Skills