Bio

Excellent knowledge of E-commerce and E-commerce platforms having integrated three projects on to a new platform: Cox & Cox from Magento to Magento 2, Tedandmuffy.com on to Demandware and Nisbets on to Hybris. Increased online revenue at Cox & Cox from £11 million to £40 million. Managing E-commerce teams to drive CRO, A/B testing and UX to deliver increased conversions and revenue. Completed projects to integrate a new ERP (NetSuite), Warehouse Management System, online payment systems, email marketing programs, site search and third party review collection. Experience of managing teams of online marketing staff (Email, SEO, Paid Search and Design) and also website developers. Worked with Paid Search and SEO agencies to deliver online marketing strategies which led to increased online sales.