Bio

Founder and Group Director of Livework. Who we are: Livework is your design partner for sustainable transformation. Our clients include Adidas, Electrolux, HP, NHS, Johnson & Johnson, Kone, Ford, Porsche, KLM, and even the world's market leader in horseshoes. We are a global company with studios in London, Såo Paulo, and Rotterdam. We serve our clients on all continents, but Antarctica. What we do: We partner with our clients to speed up change where they need it most, help them get ready for uncertain futures, and re-tune their business for a new reality. In other words: We help organisations navigate the complexity of our time. We help our clients navigate these challenges, which are often intertwined: To orchestrate business around customer needs, To accelerate the impact of digital transformation, To innovate the way they create value To design strategies and solutions for sustainable futures. How we do it: Livework combines the unique qualities of service design with the transformational power of service logic. Service design is a powerful way to approach complex challenges, a counterweight to traditional management thinking. Design also brings empathy, creativity, collaboration, experimentation, and contextual insight to unlock challenges. Service logic is a way to understand how your organisation relates to customers, consumers, and the wider market ecosystem. Service thinking connects the silos of organisations in a shared view of how you are co-creating value.