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Bindia Sidar

Global Director of Performance Marketing & Growth

Sodexo Benefits and Rewards Services

Country or State

United Kingdom

Bio

Hey, First and foremost, welcome to my LinkedIn profile – I hope you find my content inspiring. If you do, feel free to connect and keep an eye out for my posts. There’s often a selfie from time to time along with some words of wisdom! So, what are my values and what am I doing on LinkedIn? Pretty simple, really - ''Dream, believe, succeed is my daily mantra! When I'm in, I never give up.'' I'm here to inspire and motivate people - I'm here to help people dream big and believe in themselves enough to make those dreams come true. It's not easy, but it's worth it! And now a bit about my career…. I started my career as a marketing generalist straight after Uni as a Marketing Executive working for Jaguar Cars in Bolton! It didn't take long before I realised that the most fulfilling part of my job was helping businesses develop marketing strategies and driving growth. That's when I decided to make the leap into marketing management, and it was a good call — I've been able to help some amazing companies grow their business and people. How? Well, I’ve delivered innovative ideas and new initiatives to enhance efficiency, improve performance, boost event attendance, increase revenue as well as staff retention rates. I've worked in SaaS businesses, private healthcare, higher education, financial services, automotive, retail and travel — I've also been awarded for my work in digital marketing recently by Industry Experts! My skills and passion expand across the breadth of marketing and leadership, including: -Growth Marketing -Performance Marketing – Global reach -Strategic marketing planning and execution -B2B lead generation / growth hacking -Multi-channel marketing management -B2C / B2B / B2M digital marketing -Branding & Design -Change Management Marketing & Leadership are my subjects of expertise, but my ultimate passion is making people feel inspired and engaged, in and out of work. And when I'm not working or volunteering, you can find me in the gym or hanging out with the kids, trying to relive my youth! Happy connecting!

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Current Position

Global Director of Performance Marketing & Growth at Sodexo Benefits and Rewards Services

Degrees

Master's degree, Management

Skills