Bio

✔ Internet marketing training: Training agencies, advertisers, and resellers on PPC, SEO, usability, conversion optimization, and more. Official Google AdWords Seminar Leader and conducted more than 60 officially Google-supported AdWords Seminars for Success, attended by more than 4,000 marketing professionals. ✔ Product definition & creation: Helping companies define, create, sell, and manage their products at scale and deliver value to their clients. ✔ PPC and other digital marketing consulting for companies ranging from small local business accounts to multi-national companies. ✔ Marketing specialties: PPC, conversion optimization, analytics, email, content, social, etc.. ✔ Internet Community: Columnist for Search Engine Land, Blogger at bgTheory.com and forum moderator at WebMasterWorld.com. ✔ Visibility: Internationally Recognized Speaker. Keynoted or spoken at more than 125 conferences across the globe. Notable conferences include AdWords Days (Germany), Afri-Tech (Kenya), SEM Days (Romania), Login.LT (Lithuania), Congreso SEM (Spain), Search Engine Strategies (Toronto, San Francisco, San Jose, Chicago, London, New York City), SES Local, SMX (Seattle, New York, San Jose, Sydney, Munich, Milan, London), SMX Local, SMX Social, Kelsey, Pubcon (New Orleans, Boston, Las Vegas), SuperZoo, Marketing 2.0 Bootcamp, SEO Class, KBIS, Elite Master Summit, Hero Conf, adTech, and others.