Bryan is the CEO and founder of Ph.Creative, recognized as one of the leading employer brand agencies in the world. Ph. specializes in building world-class employer brand, EVP and talent engagement strategy for companies such as Apple, American Airlines, GVC and Blizzard Entertainment. He is considered a prominent employer brand thought leader and his creative, unconventional and even controversial methodologies are said to regularly change the way people think about employer branding and EVP. Bryan is a two-times best-selling author, podcaster and specialist speaker. His presentation style is energetic, passionate, thought-provoking and interactive, so get ready to contribute and engage. Give & Get Employer Branding Released March 2020 Getting Goosebumps: A Pragmatic Guide to Inbound Marketing & Talent Attraction Released October 2018 (2nd Edition) “Bryan is always a good source of positive energy and great expertise and insight – Consistently one of the highest rated speakers at our events” Kara Mignanelli, EbrandCon, conference owner His work at Ph.Creative is well known, in particular the Virgin candidate experience case study that successfully quantified the commercial cost of poor candidate experience at over $5million a year, making the connection between the candidate and customer, proving the business case and changing how the industry approaches and values CX as a result. “Bryan Adams was so inspiring whenever he spoke” EMBARC 2019 delegate feedback Most recently, Ph.Creative delivered the first ever employer brand to be adopted as a main corporate brand in a F500 company (Magellan Health). It was delivered in less than 100 days for $100k, shattering conventions of time, budget and approach. Charlotte Marshall, the then VP of employer brand went on to be named as world’s best employer brand leader 2019. Charlotte and Bryan are now set to release a co-authored book later this year laying out the experience, the learnings and his employer brand philosophy of ‘Give and Get’ that made this work possible.
CEO & Founder of Employer Branding & Talent Attraction Agency at Ph.Creative
BA (Hons), graphic design & communication