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Chad Lakin

Global Head of Strategy and Growth

Shootsta

Country or State

United States

Bio

I love all things video, the creation process, ROI, effectiveness and workflow. One of my personal delights over the past few years has been working with teams of all sizes become creators, and watch that creativity get unlocked in so many different ways. Using video across the entire customer journey is often an overlooked opportunity, and I'm passionate about exploring those use cases with every company I get the pleasure of partnering with. If you're interested in learning a bit more about what makes me tick: I’m a strategic leader, passionate about growing awareness and revenue for brands that solve real problems. I started my professional career in music management and have spent the past 12 years in the digital media and technology space, working with companies like Apple, Salesforce, T-Mobile, and more across two continents. Building teams, products, and growth strategies from the ground up puts a smile on my face. From 5 people in a shoebox office, to a multi-million dollar, global business, I know how to survive and thrive in challenging scale up environments, and work with a little to get the big results.

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Current Position

Global Head of Strategy and Growth at Shootsta

Degrees

BA, Music Business

Skills