Driven, creative, results-oriented marketing leader. Experience in leading social media across fashion/footwear, consumer electronics, home decor & CPG. Content Marketer of the Year finalist - WICMA At Bose, the social practice grew under my leadership, moving the team and capabilities from more basic social activities to a brand now recognized through numerous industry benchmarking companies as a leader in the CE category (ex: Gartner L2, Hookit and Zoomph). Strategy shifts resulted in 2x socially-driven commerce YoY. Responsible for global social media budgets, including media for Facebook, Instagram, YouTube, TikTok, Snapchat, Pinterest and Twitter Key Skills: People Manager Marketing Strategy Social Media & Media Strategy Content Strategy Influencer marketing Social commerce growth Digital Marketing & Digital Media Community Management & Brand Voice Branding eCommerce Marketing
Head of Social Media, Emerging & Organic at Wayfair
BA, Communications and Sociology