Bio

Award-winning senior level B2B marketing executive with over 30 years of strategic marketing experience. Strong focus on strategy and integrated marketing that drives business results.15+ years of digital marketing, including search, email, lead gen, lead nurturing and social media. 10 years of senior-level content strategy, demand generation and revenue marketing focus.

Unique Value Proposition: Ability to develop a marketing vision and high-level strategies, then translate vision into actionable plans that drive bottom line results. Exceptional people management and organizational design skills.

Current focus: 17 years of B2B experience focused on professional services. Current emphasis in corporate real estate sector. Developing global go-to-market strategies that drive demand and revenue for JLL's products and services. Oversee group of demand generation professionals, go-to-market strategists and field marketers.

Other Industry Specialization: B2C experience includes brands such as Cheerios, Whirlpool, Contadina, Libby and Citibank. Strong CPG and financial services industry experience.

Other credentials: Awarded the SiriusDecisions 2019 Program of the Year for Brand and Communications and 2018 Program of the Year in Content Strategy & Operations. Thought leader and frequent speaker on strategic marketing topics, including B2BMX from 2013-present, Eloqua Experience, and SiriusDecisions Summit 2014 and 2018. Killer Content Award recipient from Demand Gen Report in 2013 for best lead nurture program.

Specialties: Marketing strategy, digital/social marketing, brand deployment, content strategy, demand generation, lead nurturing/scoring, sales enablement tools, direct mail, advertising, marketing planning and analytics.

Served on the board of directors for the Chicago Chapter of the American Marketing Association.