Passionate strategic marketer and global business developer with 20+ years experience cultivating key relationships and growing new businesses at the C-Suite level for the likes of IBM, WPP, Finastra and a few startups. Eight times team leader, change agent with proven success developing B2B brands and accelerating growth by designing & delivering innovative sales and marketing programmes focused heavily on digital content creation, distribution & influencer engagement. Marketer, business developer, growth hacker, relationship builder with a unique experience working client-side, agency-side, as an independent advisor and for a number of global data, software and SaaS solution providers. Very productive, I enjoy ''getting things done'' and very creative - I love meeting new challenges and new people with fresh thinking. Trying to have a positive impact and to take people and organizations to a higher level. That said, there is nothing more enriching, and especially more humbling, than managing and leading people.... Designed and implemented successful marketing and business development programmes leveraging best-of-class strategies fully leveraging digital marketing, content marketing, influencer marketing, social media, events, SEO and research. KEY STRENGTHS 1️⃣ Marketing 2️⃣ New business development (SaaS, software, data) 3️⃣ Team management 4️⃣ Market research (analytics, cognitive, lead generation) 5️⃣ Digital and social media strategy (online sales, conversion, seo) 6️⃣ Intra/entrepreneurship (matrix/stakeholder management) 7️⃣ Public speaking 8️⃣ Social Collaboration SOCIAL MEDIA PRACTITIONER SINCE 2003 ✔ Blogging: 1K+ posts, 300+ YouTube videos ✔ Twitter: 46K followers, on 2K+ twitter lists ✔ LinkedIn: 120+ recommendations, 1K+ skill endorsements RECOGNITION, LEADERSHIP ✔ Top 50 Fintech Influencers 2022 ✔ Top 30 Fintech Marketers 2021, 2022 ✔ Top 30 Fintech Influencers 2020 ✔ Top 50 Regtech Influencers 2019 SOCIAL MEDIA KEYNOTE SPEAKER ✔ Chairman, moderator, keynote speaker ✔ 500+ professionals trained ✔ 140+ public speaking engagements & workshops in 19 countries (UK, EMEA, APAC, US) GLOBAL BUSINESS DEVELOPMENT ✔ Successfully built 3 new businesses in 20+ countries ✔ Created highly targeted sales pipelines in days via Social Media & online research ✔ Managed sales cycles from 2 weeks to 18 months SKILLS Consultative Selling, Go-to-Market Strategy, Personal Branding, Demand Generation, Social Media, Content Marketing, Digital Innovation, Video Production, YouTube, LinkedIn, Twitter, Earned Media, SaaS, PaaS, BaaS, PESO, SEO and SMO.
Global Head of Marketing, Fintech & Developer Ecosystem | FusionFabric.cloud at Finastra
MBA, Marketing, Finance, Management