Driving sales growth through the creation of innovative demand generation and go-to-market strategies…it’s what I do…and I don’t do it alone…much of my success has come through the good fortune and great work of high-performing teams I have had the opportunity to lead. The pace of technological change in the field of marketing is astounding! Artificial intelligence, voice search, IoT (internet of things) …. the opportunities to deliver leading-edge marketing programs with the customer experience at the core are endless. This can also be overwhelming and there is a risk of getting lost in and/or focusing too much on the technology for technology sake. My expertise and passion allow me to effectively translate complexity into simplicity in support of impactful marketing programs that deliver results…AND provide a first-rate customer experience! Leading others, advising leaders and consistently delivering results through this change is what I have done throughout my career…and it is my passion! Here’s to what’s next in this exciting and ever-changing field! Areas of Specialty: Digital Marketing I Product Marketing I Content Marketing I Strategy Development I Demand Generation Partner and Channel Marketing I Market and Competitive Analysis I Brand Messaging I Analyst Relations Team Leadership I Marketing Communications I Social Media Marketing I SEO I Go-To-Market Strategy Product Launch I ROI Measurement and Analysis I Cloud Computing I SaaS I Public Speaking I CX I UX Brand Activation I Brand Evangelist I E-Commerce I Marketing Technology I Analytics I Mobile I SEM
Chief Marketing Officer at ReverseLogix
B.A., Marketing Management and Innovation