Damian Madden
Director of Consumer Experience & Digital Transformation
Pernod Ricard Winemakers
Country or State
Australia
Bio
I recruit, develop and lead innovative teams that help future proof businesses and drive growth and transformation through the commercialisation of consumer experience, technology and creativity. I specialise in luxury and retail but have worked across several industries including entertainment, e-commerce, start-up, not-for-profit, FMCG and agriculture and have experience in global markets, with a particular focus on Asia. My digital products and creative strategies have been used and seen by millions of people and I have twice been named in the top digital executives in the country by CIO Magazine.
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Current Position
Director of Consumer Experience & Digital Transformation at Pernod Ricard Winemakers
Degrees
How to Lead a Culture of Innovation