Bio

Daniel is the Chief Transformation Officer for Magic Leap, the leader in enterprise Augmented Reality technology. In his time at Magic Leap, Daniel has led the company’s public transformation from a consumer technology company to an enterprise technology company and was responsible for the commercial launch of Magic Leap 2. As Chief Transformation Officer, Daniel is responsible for business transformation within Magic Leap as the company continues to grow and refine its enterprise technology offerings. He is also responsible for ensuring that Magic Leap’s customers realize the powerful ability of augmented reality to transform their own organizations and work to support the company’s growing technology ecosystem across businesses, developers, partners, and other important stakeholders. To facilitate these efforts, Daniel oversees Magic Leap's corporate, brand, and product marketing in addition to public relations, communications, and government relations programs – all designed to build the company's corporate reputation, grow awareness of the company's enterprise AR offering, and create an understanding of the platform's ROI. He reports directly to Magic Leap's CEO with whom he works on corporate strategy and positioning. Previously, Daniel served as Chief Marketing Officer and Head of Product Management and Development at Transform Brands, the owner of the iconic Kenmore appliance and DieHard automotive brands. Prior to that, he was the Global Chief Marketing Officer for R/GA, a global marketing and innovation agency, and helped lead the company’s transformation from a digital marketing agency to a global advertising and brand transformation powerhouse. During his tenure, R/GA won the Cannes Lions Agency of the Year for work with brands like Samsung, Beats by Dre, and Nike, and launched an incubator for emerging technology companies. Throughout his career, Daniel has been an advocate for corporate citizenship and his passion for creating positive change extends beyond the world of business. He serves on the Board of the LGBT Community Center in New York and has previously served as a pro bono marketing and communications consultant for non-profit organizations including the Ad Council and the Human Rights Campaign.