Bio

Hello ► I’m the founder of Hexdon, the Customer Data & Insight consultancy for Sport, Wellness & Fitness brands. We help leaders like you to grow revenue by unlocking your data for insight & meaningful action. We understand the challenge ► You need to increase ROI on your Marketing investment and increase sales. This means navigating market forces while managing internal pressures to increasing acquisition, engagement and long term value. Investing in data is a risk, but we know how to take advantage and reap the rewards for you, your business and beyond. Sport, Wellness & Fitness leaders have similar challenges: • Need to deepen understanding of the customers' evolving attitudes, behaviours & needs • Lower consumer confidence results in need to defend against downgraded purchases • Limited budget along with increased expectations • Need for greater credibility in the boardroom Hexdon helps to solve these challenges with: • Customer & Market Research: We help you translate customer attitudes, behaviours & needs into insightful recommendations that increases commercial results. • Customer Experience Innovation: We help you define and implement your CRM roadmap that increases acquisition, retention, customer satisfaction and profitable sales. • Customer Engagement ROI: We help you to balance short and long term business demands into consistent growth. Recognition ► After a successful stint as European Head of Data Innovation at Samsung Europe where I led the European Marketing team to 2x DataIQ Awards and featured in the DataIQ 100, it felt like the time to do more: take my passion for customers and data and apply my energy to help Health, Wellbeing & Fitness organisations like yours to win. Customer Centric ► At Hexdon, we've worked with organisations large and small between London and Sydney over 20 years and know that when you truly love your customers, they love you back. This is why understanding them and the market in which your Brand meets them is so important. Follow Me ► We share common challenges that leaders like you face along with fuel for thought on how to overcome them. Schedule time with me ► Scroll up to the Top Of Page, or the Featured Section or Email me at hello@hexdon.com.