Intuitive Marketing Leader with demonstrated success in leveraging insights in customer data to develop actionable marketing strategies that maximize return-on-investment (ROI). Experienced in leading engaging retail omnichannel (in-store, digital, mobile, social, and print) activations. Solid financial management expertise and diligence in oversight of multimillion-dollar budgets. Self-motivated, solutions-oriented professional with excellent relationship-building, interpersonal, and communication skills. Specialties: Omni-Channel Marketing Strategy, Brand Positioning, Marketing and Promotional Campaigns, Project Management, Customer Experience Management, Data Synthesis, Competitive Analysis, Market Trend Analysis, Digital Marketing, Advertising/Media Planning, P&L and Budget Administration, Process Improvements, Agency Partnerships, Customer Service, Team Building and Leadership
Director of Digital and Loyalty Marketing at Coborn's, Inc.
MBA, Marketing & General Management