Elizabeth Krause
Chief Marketing Officer
MeUndies
Country or State
United States
Bio
From Jaguar to Oakley to Volcom, I have helped to develop and foster digital consumer engagement and loyalty for global brands through a commitment to business objectives, consumer insight, technology identification and implementation, and effective activation in all media types. My experiences have enabled me to quickly develop effective B2C strategies, and bring to successful adoption business-driving technologies. I have worked for both brand and agency - so I understand both unique perspectives. Seasoned digital media professional with expertise in product development, e-commerce, CRM, loyalty program development and digital engagement. Specialties Consumer experience, loyalty, retention, CRM, database optimization, social media, e-commerce, online marketing and promotions, lead generation and management, brand loyalty, sales program development, and brand building.
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Current Position
Chief Marketing Officer at MeUndies
Degrees
Master's Degree, Predictive Analytics