Bio

Marketing and communications executive who has worked to scale, professionalize and transform functions at some of the world's most iconic brands and technology companies. Previous experience includes roles at Hilton, Visa, Pandora, and TPG. Currently, Vice President of Marketing and Communications at Affirm, Inc., a leading fin tech company that offers a transparent alternative to credit cards. At Affirm, oversee a team of more than 70 professionals driving all aspects of marketing and communications for the company including growth marketing, martech / ops, partner marketing, brand marketing, research, and public relations. Takes a data-driven approach to building teams and campaigns that generate quantifiable increases in awareness, engagement, and retention. At Affirm, was also a core member of the team leading the $12 billion IPO in early 2021 and played a key role in the company's acquisition of PayBright, which allowed Affirm to expand into the Canadian market. In addition to current position at Affirm, advise Pendio.io – a late stage, venture-backed, SaaS company.Specialties: Corporate positioning, scaling and transforming organizations, partner and brand marketing, engagement and lifecycle programs, crisis management, social impact, ROI measurement