Federico Pareja L.
Commercial, Marketing & Communications Director
OUIGO España
Country or State
Spain
Bio
Highly skilled marketing professional with broad international experience in highly demanding companies. A proven and recognized brand and reputation booster that holds deep knowledge of all aspects of strategic marketing and communication (including advertising, PR, branding, CX/UX, CRM and social media). Passionate about challenging environments where an effective team leader is needed to trace and implement the right strategy to maximize notoriety, preference and customer recommendations, leading to increase revenue. Specialties: Marketing (On/Off), CRM management, Commercial Strategy, Digital Optimization, Branding, Strategic Analysis, Research, Social Media, Content Marketing, Client Management, Advertising (ATL/BTL), Communication/PR and Reputation, Customer Satisfaction programs, Travel/Luxury Industry knowledge, Customer Experience.
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Current Position
Commercial, Marketing & Communications Director at OUIGO España
Degrees
Master in Advertising, Advertising