Gaurav is zealous about the application of Artificial Intelligence (AI) and Advanced Analytics in a wide range of industries and use cases with organizational objectives to, - Enable extraordinary Customer Experience - Maximize Customer Lifetime Value - Gravitate Organizations towards Customer Centricity He educates and partners with business and technology leaders in the region on the broad vision and art of possible, as well as hand-holds them to get started in a practical pragmatic manner with quick business benefits derived via Adobe's Digital Experience (DX) solutions portfolio. Over the years, he has worn multiple hats at conglomerates as well as at fledgling growth-stage startups. His roles have spanned across Product Management, Business Development, Sales Consulting, Professional Services as well as Full Stack Software Design/Development. In a not-so-distant past, at DBS in a CX Transformation Advisory role - he was driving the bank's regional transition from being a product-centric organization to the one where customer is at the center, mainly via data-driven customer journeys. When he is not delving into the science and art of customer engagement, he indulges himself to pen down corporate humor via the “Boss Talks!” series on LinkedIn, which is a fictitious take on an organization where each employee considers herself, a boss.
Resident CJM Expert, ASEAN at Adobe