Bio

Strategic Marketing Ops Leader | Speaker | Marketo Revvie Award Winner | MBA | Marketo 4x Champion | Marketing Automation Instructor | OpsStars Finalist 2022 | The MOPsie Humanitarian Award 2022 Strategic marketing operations leader with 15+ years’ experience generating bottom-line impact through marketing technology, operations, and analytics. A track record of delivering large-scale initiatives, implementing marketing technology, analytics frameworks, center of excellence, go-to-market operations solutions by utilizing agile methodologies. Experienced in designing and implementing marketing KPIs and facilitate data-informed decision-making processes. Instrumental in optimizing marketing ROI and leveraging data, technology, and processes to unlock transformational change, empower growth and demand generation. The most recent speaking: Adobe Summit 2023 MO Pros Career Fair 2022 MOPsCON Virtual 2022 CaliberMind Podcast: Do Marketing Operations Professionals Need an Online Brand? B2B Sales & Marketing Exchange, in-person, 2021 MARTECH Virtual Spring 2021 MO Pros Summer Camp 2021 Atlanta Specialties: Marketing Strategy, Planning & KPIs | Marketing Operations & Technology | Marketing Analytics & Data Storytelling | Customer Journey & Lifecycle | Data Governance & Compliance | Campaign and Lead Conversion Optimization | Process Improvement & Automation | Leadership & Coaching.