Solid success directing teams and implementing broad range of revenue-generating digital marketing initiatives from conception through execution. Proficient in the analysis of existing web applications, social media, and digital platforms to identify and resolve areas in need of improvement. History of escalating conversion, boosting revenue, promoting brand awareness, and dispensing amendments to overall behavioral metrics. Experience in SaaS, tourism, higher education, healthcare and more. Areas of Emphasis: Full Life Cycle Project Management Strategic Planning & Analysis Digital & Content Marketing User Experience Optimization Web Design & Development Content Strategy & Creation Social Media & Email Marketing Marketing Technologies Research & Reporting Conversion Rate Optimization Search Engine Optimization Marketing Automation
Sr. Demand Generation Manager - US/CA at AB Tasty
Bachelor's degree, Film and Media Studies