As VP/Consultant at Coleman Insights, I design and analyze strategic projects that help global media and entertainment brands build the perceptual strength of their respective brands and develop great content optimized to accelerate growth. Rather than researchers that offer only data, I deliver actionable insights for my clients. My clients are strategic partners - a research study for a brand is only the beginning. I bring a track record of tangible success in programming, marketing, and sales. I've been at the forefront of multiple rebranding projects in various industries. In radio, this included transitioning 96rock, a male targeted station, into Radio 96.1, which became a market leader with Adults 25-54. During the NHL playoffs and Stanley Cup finals, I created a campaign that involved listeners autographing and decorating a car and driving it to the opposing city. Educational branding campaigns I've created include ''Every Student Has a Story'' and ''What if Life Had a Reset Button''. As President of JayBird Voiceovers, I provide compelling, relatable voiceover work for clients in various industries. My first published book, ''Never Trust A Grown Man With A Ponytail: How A Regular Guy Lived A Rockstar Life'', is a memoir of life in the radio industry and is available on Amazon. I've helped raise millions for organizations like Children's Miracle Network, St. Baldrick's, the MDA Telethon, and the North Carolina Children's Hospital. I served on the board of the Lung Transplant Foundation. My goal each day is to be successful and enriched both personally and professionally.
Vice President/Consultant & Marketing Director at Coleman Insights
Bachelor of Science, Television, Radio, and Film Management