Jenny Gejke
Online Brand & Marketing
Soul Train Party AB
Country or State
Sweden
Bio
I'm a senior leader and experienced online professional with an expertise in the following fields: - Customer Experience - Digital Strategy - Digital Marketing & Online Branding - E-commerce B2C & B2B - Agile Transformation - Team Leadership & Alignment - Change Management - Project Management - DJing & Events Major achievements in my role at SJ AB: - Met and exceeded KPIs for SJ’s digital Customer Satisfaction Index for several years in a row. - Enabled migration of sales to online from offline – from 50% to 97% from 2013-2019. - Won Sweden’s best website (IDG / Internetworld) with sj.se 2018 and awarded Svenska Designpriset in two consequent years 2016 & 2017 for SJ’s mobile apps. - Delivered several large, cross-functional, software projects (booking & payment solutions, CRM-solutions, Adobe Experience Cloud-solutions) - Established a strategic 3-5-year roadmap for digital development including customer focused ways of working and methodology, eg Customer Journeys, Design Sprints, Tripple Diamond.
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Current Position
Online Brand & Marketing at Soul Train Party AB
Degrees
Integral Agile Tranformational Framework