Bio

I'm grateful to be marketing the best "product" out there, life-changing careers!

▪ I am passionate about my work. The vast majority of my experience is within a niche industry called employer branding. It is cool because I get to market career opportunities. I geek out about this because our jobs are a core part of who we are. At a minimum, it helps us access health insurance, a salary to feed our families, personal and professional development, etc.

▪ I've grown so much working in this space for a long stretch in telecommunications, starting when employer branding was a rarity. After supporting several start-up brands in a more traditional marketing role, I happily leaped back into employer branding within aerospace and defense. The people side of this work keeps me coming back! And making the world a safer place is a pretty solid "why" for me.

▪ My experience is within marketing and the talent acquisition side (aka recruiting) of human resources. I get most excited about leading creative projects that include brand strategy, video, photography, web, and social. I am also able to step into media and content creation projects. Primarily for me, it's about storytelling, creating positive experiences, and helping others accomplish their goals.

▪ I love leading. And the payoff for me is supporting others and helping them realize their fullest potential. I have championed the creation of a team within a headcount neutral part of an organization. And we delivered exceptional results allowing for future growth and multi-million dollar savings for the business. Right now, I'm leading indirectly and influencing our TA team to meet their recruiting goals through social and other employer brand initiatives.

▪ A few years ago, I was diagnosed with breast cancer. I mention it here because it ignited a fire within me to live my best life now. Wellness and balance must be a priority. I am committed to living my life to the fullest, which includes working AND playing hard.

▪ I thrive working virtually and it's how I do my best work. As a mountain dweller and a mama, it also makes working for really cool brands easier since most HQs are not setting up shop near me at 7700ft elevation.

Thanks for stopping by my LinkedIn profile. Be well!