Bio

Proven executive across adtech and fintech with outstanding business strategy, go to market and business development skills tied to revenue growth, EBITDA and enterprise scale. Founded a global software company and successfully exited in 2022. https://variety.com/2022/digital/news/innovid-acquires-tvsquared-1235173520/ Whether a start up or public company, I bring energy, belief and transformation to drive change and results. Strategic thinker who joins dots, I am passionate about the cause whether it’s transforming an industry, diversity and inclusion, mentoring the next generation of women or competing in Ironman triathlons, I show up and make everybody feel like a somebody. Award & Speaking Highlights - Wonder Woman of NYC 2022 - 2021 top women in marketing winner - CableFax – Most Powerful Women of 2020 & 2021 - TVOT – Individual Leadership Award - Cynopsis – Top Women in Media - Advertising Week 2020, 2021 and 2022 - OTT Executive Summit Speaking - IAB ALM Diversity & Inclusion - VAB Impact & Inspire - International Television and Video Conference Media Highlights • Broadcasting + Cable, “TVSquared Names Jo Kinsella President,” March 2 • TVOT, “Televisionation: Jo Kinsella, TVSquared,” April 1 • IAB THERE, “TVSquared’s Jo Kinsella on Shaping a Better Future Through Diversity & Inclusion,” June 3 • TVOT, “Friday Fireside: Jo Kinsella, President of TVSquared,” July 31 • AW360, “AW360 Podcast: Jo Kinsella, President, TVSquared,” Nov. 19 • Forbes, “TV Attribution: Keeping Ad Dollars in Television,” Feb. 19 • TV4, “Growth - Part 6,” May 20 (*Sweden) • Business Insider, “TV Advertising is a Mess - Meet the 23 Industry Insiders Working to Fix It,” April 7 • MarTech Series, “MarTech Interview with Jo Kinsella, Chief Revenue Officer and EVP at TVSquared,” Dec. 13 • MediaPost, “TV Works: Q&A with TVSquared’s Jo Kinsella,” Dec. 11 • Beet.TV, “TVSquared’s Outcome Measurement Goes Cross-Platform, Kinsella Says,” Feb. 2