Bio

Specialties: E-commerce marketing, marketing strategy, digital marketing, SEM, SEO, paid search, paid social, email marketing, SMS marketing, customer analytics, social media strategies, advertising, market research.

Those are my skills, but what do people say about me?

If you're a member of my team, you will say I'm one of the best managers you've ever had. I challenge you, teach you what I know about e-commerce, ask questions to learn from you and support you in your daily challenges and your career goals. You know that my modus operandi is that if you make a mistake, just tell me. We will solve the problem together. I know that you will beat yourself up over the mistake, and I will not pile on to that — I know that you will learn from it.

If we are on cross-functional teams together, I may at first seem reserved. I listen before I speak, and I bring data to help inform the team's decisions. I bring creative thinking to problem solving, drawing on years of e-commerce experience and ALWAYS with the customer in mind. I also ask you what you think, trying to draw the best ideas out of everyone in the room.

If you're a vendor or agency that I've hired, you know that I treat you like a partner. I will hold you accountable to reach our goals, but I will give you the reins to succeed. Even though "we pay you" to work on our behalf, I know that you are human and are motivated to work harder and smarter by people who treat you well.

If you're an executive in the organization, you know that you can trust me. I make decisions with the customer in mind. I am uber-conscious of the organization's P&L, tracking ad spend and revenue like a hawk. I bring new ideas and strategies to the table and execute those plans with aplomb. We have a trusting relationship where we can talk things out and challenge each other when needed. We do great things together.