Bio

I am an investor, entrepreneur, advisor, educator and mentor with deep expertise in helping companies and organizations define their market and build powerful brands. Currently, I am the Managing Partner at West. West develops marketing and creative that delivers results for fees and warrants and selectively invests in our studio partners. West partner companies include Twitter, Square, Impossible Foods, Prelude Fertility, Chegg, Proxy and New Front to name a few. I also serve on the corporate board of FICO (NYSE: FICO), Inception (Prelude) Fertility, Boon Supply, Illumyn and Altro. I have served on the board of Care.com (NYSE: CARE), Leapfrog (NYSE: LEAP), Quinstreet (Nasdaq: QNST), Sabrix, Danger, Posit Science, Account Now, Post, The Coppola Company, National Venture Capital Association, NFTE, Endeavor, New Schools Venture Fund and as a Senior Partner of the B Team. I led the formation and capital raise for Endeavor Catalyst. I stepped out of my professional life and was a candidate for Mayor of San Francisco in November 2011. I have significant experience in venture capital, finance and investment banking as the Founder of VSP Capital, along with roles at BA Securities and Vrolyk & Co. My roots are in marketing and branding having held several senior marketing leadership positions with Groupe Danone and DMB&B. I was named a Global Leader for Tomorrow by the World Economic Forum and a Henry Crown Fellow by the Aspen Institute. I am a Seminar Moderator for the Aspen Global Leadership Network. I am the Board Chair of The Representation Project. I also serve on the board of HimForHer focused on getting women on the boards of venture backed private companies. I have four inspiring adult children (ages 23 to 33) who are pursuing their own professional interests. My husband is a CEO coach so I get to personally benefit from his wisdom!