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John Proaño

Director, Customer Engagement and Omnichannel Marketing

Prudential Financial

Country or State

United States

Birthdate

Sept 13

Bio

I pride myself in being a forward-thinking leader with a successful track record of leading high performing teams. I have a passion for developing industry leading integrated marketing campaigns that effectively engage customers and drive business value.

My expertise spans strategic planning and tactical execution with a deep understanding of digital and traditional integrated marketing communications in the Technology, Financial Services, and Pharmaceutical industries.

Some of my specialties include the following:
Customer Engagement • Omnichannel Marketing • Digital Strategy • Content Strategy • Mobile Strategy • Social Marketing • Social Selling • Social Recruiting • Web Site Management • SEO • Branding • Cross Business Collaboration Models • Data Insights • Employee Advocacy • Customer Advocacy • Creative Execution • Digital Marketing • Mobile Marketing • eMail marketing • Sales Lead Generation Campaigns

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Current Position

Director, Customer Engagement and Omnichannel Marketing at Prudential Financial

Degrees

Mini MBA - Social Media Marketing, Social Media and Mobile Marketing

Skills