Bio

Jon is a marketing entrepreneur and thought leader. He is currently the Chief Marketing Officer (CMO) at Demandbase, the leading account-based marketing platform. Previously, Jon was the CEO and founder of Engagio (acquired by Demandbase) and co-founder at Marketo (Nasdaq:MKTO), a leader in marketing automation. Jon is a frequent speaker at conferences including Dreamforce, ABM Summit, MarketingProfs B2B, Marketing Operations Executive Summit, B2BMX, and the Marketing Nation Summit. He is also the author of numerous e-books including the Definitive Guide to Account Based Marketing and the Definitive Guide to Marketing Automation. MBA, Stanford Business School (honors) and BA in Physics, Harvard University (honors). Specialties: Entrepreneurship, startups, B2B go-to-market, marketing technology (martech), marketing strategy, predictive analytics, account-based marketing (ABM), demand generation, content marketing, public speaking.